Privacy policy
Last updated: April 7, 2026
LITTLEFOUND operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). The LITTLEFOUND online store at littlefound.com is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit or use the Services, make a purchase or other transaction through the Services, or otherwise communicate with us.
If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described below.
PERSONAL INFORMATION WE COLLECT OR PROCESS
When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another person.
Personal information does not include information that has been collected anonymously or de-identified so that it cannot identify or reasonably be linked to you.
Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from this information:
• Contact details, including your name, address, billing address, shipping address, phone number, and email address.
• Financial information, including credit card, debit card, and financial account numbers; payment card and financial account information; transaction details; form of payment; payment confirmation; and other payment details.
• Account information, including your username, password, security questions, preferences, and settings.
• Transaction information, including the items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as information about your previous transactions.
• Communications with us, including information you provide when contacting us, such as when submitting a customer support inquiry.
• Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
• Usage information, including information about how and when you interact with or navigate the Services.
PERSONAL INFORMATION SOURCES
We may collect personal information from the following sources:
• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
• Automatically through the Services, including from your device when you use our products or services, visit our website, or interact with cookies and similar technologies.
• From our service providers, including when we engage them to provide certain technologies or services and they collect or process personal information on our behalf.
• From our business partners, advertising partners, or other third parties.
HOW WE USE YOUR PERSONAL INFORMATION
Depending on how you interact with us and which Services you use, we may use your personal information for the following purposes:
• Provide, Tailor, and Improve the Services
We use your personal information to provide the Services, perform our contract with you, process payments, fulfill orders, remember your preferences and items you may be interested in, and send notifications relating to your account.
We may also use your personal information to process purchases, returns, exchanges, and other transactions; create, maintain, and manage your account; arrange shipping; facilitate returns and exchanges; enable you to post reviews; and create a more personalized shopping experience, such as recommending products related to your purchases.
This may include using your personal information to tailor, develop, and improve the Services.
• Marketing and Advertising
We may use your personal information for marketing and promotional purposes, including sending marketing, advertising, and promotional communications by email, text message, or postal mail.
We may also use your information to display online advertisements for products or services on the Services or other websites, including advertisements based on products you previously purchased, viewed, or added to your cart, as well as your other activity on the Services.
• Security and Fraud Prevention
We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect and investigate potentially fraudulent, illegal, unsafe, or malicious activity, take appropriate action in response to such activity, protect public safety, and secure our Services.
If you create an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other account access information with anyone else.
• Communicating with You
We use your personal information to provide customer support, respond to your questions and requests, provide effective services, and maintain our business relationship with you.
• Legal Reasons
We may use your personal information to comply with applicable laws and respond to valid legal processes, including requests from law enforcement agencies, government authorities, or courts.
We may also use your information to investigate or participate in civil discovery, potential or actual litigation, or other legal proceedings, and to enforce or investigate potential violations of our terms, policies, or agreements.
HOW WE DISCLOSE PERSONAL INFORMATION
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes and subject to this Privacy Policy. These circumstances may include:
• With Shopify, vendors, service providers, and other third parties that perform services on our behalf, including IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.
• With business and marketing partners that help us provide marketing services and advertise our products or services to you.
For example, we use Shopify to support personalized advertising through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices.
Depending on where you live, you may have the right to direct us not to share or use certain information to provide targeted advertisements or marketing based on your online activity across different merchants and websites.
• When you direct us, request that we disclose information, or otherwise consent to the disclosure of certain information to third parties, such as when we share information with shipping providers to deliver your products or when you use social media widgets or login integrations.
• With our affiliates or other entities within our corporate group.
• In connection with a business transaction, such as a merger, acquisition, reorganization, sale of assets, financing, or bankruptcy.
• When necessary to comply with applicable legal obligations, including responding to subpoenas, search warrants, court orders, or similar requests.
• When necessary to enforce applicable terms of service or policies, protect or defend the Services, protect our rights, or protect the rights and safety of our customers, users, or other individuals.
RELATIONSHIP WITH SHOPIFY
The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services.
Information you submit through the Services may be transmitted to and shared with Shopify and other third parties, including parties that may be located in countries other than the country in which you reside, in order to provide and improve the Services.
To help protect, grow, and improve our business, we may use certain Shopify-enhanced features that incorporate data and information obtained from your interactions with our store, along with information about your interactions with other merchants and Shopify.
To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, other merchants, and Shopify.
In these circumstances, Shopify is responsible for processing your personal information, including responding to requests to exercise your privacy rights regarding Shopify’s use of your personal information for these purposes.
To learn more about how Shopify processes personal information and the rights available to you, please review the Shopify Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/consumers
Depending on where you live, you may also submit certain privacy-related requests through the Shopify Privacy Portal:
CONTACT US
If you have any questions about this Privacy Policy, our privacy practices, or how we collect and use your personal information, please contact us at:
Email: contact@littlefound.com
Website: https://littlefound.com